Turtle Transit worked with the Phoenix Suns organization to launch an interactive experiential vehicle to draw local residents to attend home games at The US Airways Center.
The vehicle featured a custom rooftop pop-a-shot game, outdoor “all-weather” sound system, and a rear activation station with Xbox Kinect Gaming and Blu-ray playback. During game days, the Suns’ brand ambassadors activate the vehicle around the city of Phoenix to ramp up and excite fans to attend live games during the season.